Last Updated: December 2025

1. Introduction

Aestheluna Limited (“we”, “us”, “our”) is committed to protecting your privacy and personal data. This Privacy Policy explains how we collect, use, store, and protect your information when you use our website and services. We comply with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and other applicable data protection laws.

2. Data Controller

The data controller responsible for your personal data is:

Aestheluna Limited

112 Princes Gardens, Acton, London, W3 0LJ, United Kingdom

Email: privacy@aestheluna.co.uk

3. Information We Collect

We may collect the following types of personal information:

Contact Information: Name, email address, phone number, postal address

Health Information: Dental history, treatment requirements, medical conditions relevant to dental care (with your explicit consent)

Communication Records: Correspondence with us, consultation notes, feedback

Technical Data: IP address, browser type, device information, cookies

Travel Information: Travel dates, accommodation preferences (when you use our coordination services)

4. How We Use Your Information

We use your personal data for the following purposes:

  • To provide our patient coordination services
  • To communicate with you about your enquiries and treatment plans
  • To share relevant information with our partner clinic (Dentaluna) to facilitate your treatment
  • To arrange travel and accommodation support
  • To improve our services and website
  • To comply with legal obligations

5. Legal Basis for Processing

We process your personal data based on the following legal grounds:

  • Consent: For health data and marketing communications
  • Contract: To provide the services you have requested
  • Legitimate Interests: To improve our services and respond to enquiries
  • Legal Obligation: To comply with applicable laws and regulations

6. International Data Transfers

To provide our services, we transfer your personal data to our partner clinic, Dentaluna, located in Turkey. Turkey has been granted an adequacy decision by the European Commission for commercial data transfers. We ensure appropriate safeguards are in place to protect your data in accordance with UK GDPR requirements.

7. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, typically for a period of 7 years after your last interaction with us, unless a longer retention period is required by law or for ongoing business needs.

8. Your Rights

Under UK GDPR, you have the following rights:

  • Right of Access: Request a copy of your personal data
  • Right to Rectification: Request correction of inaccurate data
  • Right to Erasure: Request deletion of your data
  • Right to Restrict Processing: Request limitation of processing
  • Right to Data Portability: Request transfer of your data
  • Right to Object: Object to certain types of processing
  • Right to Withdraw Consent: Withdraw consent at any time

To exercise these rights, please contact us at privacy@aestheluna.co.uk.

9. Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. These measures include encryption, secure servers, and access controls.

10. Cookies

Our website uses cookies to enhance your browsing experience. For more information, please see our Cookie Policy.

11. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these websites. We encourage you to read the privacy policies of any linked sites.

12. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically.

13. Complaints

If you have concerns about how we handle your personal data, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO), the UK’s supervisory authority for data protection. Visit: www.ico.org.uk

14. Contact Us

For any questions about this Privacy Policy or our data practices, please contact us:

Email: privacy@aestheluna.co.uk

Post: Aestheluna Limited, 112 Princes Gardens, Acton, London, W3 0LJ, United Kingdom